My Philosophy for Building a Content Strategy

Transformation is rarely tidy. It can be chaotic, unpredictable, and beautiful all at once. That’s the essence of the cocoon: a space of apparent stillness where radical and necessary change takes place.

With nearly a decade of experience in SEO, content, and email marketing, I’ve helped brands grow, pivot, and evolve through thoughtful strategy and intentional storytelling.

Feral Cocoon is where brands in-transition—new or established—can navigate their transformation with guided clarity, creativity, and confidence in their content strategy plan.